Go Back

The Better Giving Multiplier Effect

Posted: June 5, 2025

When Sharing Better Tools Creates Better Outcomes

In the nonprofit world, the right tools can both improve efficiency and transform impact. 

Share Better Giving’s fundraising platform with a nonprofit organization in your network and you create a multiplier effect that amplifies charitable impact far into the future.

The Power of the Right Fundraising Platform

Often, donors want to give but clunky donation processes, high fees, or poor user experiences create unnecessary friction. When organizations struggle with outdated or expensive fundraising platforms, the extra costs and lost donations are funds that could have gone directly to their mission.

Better Giving eliminates these barriers by offering fee-free donation processing where nonprofits receive 100% of donations (minus standard payment processing costs, which can also be covered by donors). Instead of charging nonprofits a fee, the platform is sustained by optional donor contributions that average around 5% of each donation.

How One Connection Creates Lasting Change

When you refer a nonprofit to Better Giving, you initiate a chain reaction of positive outcomes:

Immediate Impact: Every dollar that would have gone to platform fees now goes directly to support their programs, while better donation experiences lead to increased donor satisfaction and retention.

Long-term Growth: With operational efficiency gained from professional-grade tools, organizations can expand their impact, reach more beneficiaries, and attract additional supporters.

The Three-Year Ripple Effect

Better Giving’s referral program recognizes your role in this transformation by sharing 30% of the platform contributions generated by organizations you refer, for three full years.

If a nonprofit processes $100,000 in donations annually through Better Giving, with donors typically contributing about $5,000 to support the platform, that means you’d receive $1,500 as a thank-you for making that connection.

Then, the real multiplication happens in the impact: that $100,000 goes entirely to the nonprofit’s mission instead of being reduced by traditional platform fees. 

Over three years, your single referral could help an organization retain thousands of additional dollars for their cause.

If we look at the Better Giving Donation Calculator, that nonprofit could see up to an extra $24,300 and that’s not even taking into account the potential for sustained income generation through the Better Giving sustainability fund. 

Keeping just 10% of those donations saved for a year could raise another $1,564.

The Better Giving Donation Calculator for a better fundraising platform
The Better Giving Donation Calculator

Beyond Individual Organizations and Your Role

The ripple effect extends beyond any one nonprofit. 

As more organizations join through referrals, donation processing becomes more efficient across the sector, enabling Better Giving to invest more in platform improvements while organizations share best practices with each other.

If you have connections in the nonprofit space as a donor, consultant, nonprofit staff member, or fundraising professional, your recommendation carries weight because you understand the challenges nonprofits face and the solutions that actually work.

The referral program acknowledges this expertise and the time you invest in making these connections.  Recognizing the value that YOU bring to strengthening the entire charitable ecosystem.

Making the Connection Work

Getting started is straightforward. 

  • Every Better Giving user receives a unique referral link and code. 
  • Simply share your link or have organizations use your code during signup. 
  • The platform automatically tracks connections through your personal dashboard
  • Monthly payouts begin once you reach $50 in earned referral rewards.

A single referral to a local animal shelter leads to thousands of additional dollars staying with rescue operations. 

A connection with a youth mentorship program results in expanded services reaching more at-risk teenagers. 

Each outcome multiplies over time as organizations grow stronger, serve more people, and inspire additional support from their communities.

The Bigger Picture

The Better Giving referral program represents building a more efficient, effective charitable sector where the right tools are accessible to organizations of all sizes. 

When you make a referral, you help create a world where nonprofit leaders can focus on their missions instead of wrestling with inadequate technology, where donors feel confident their contributions are being used efficiently, and where the infrastructure supporting charitable work continues to improve.

The multiplier effect starts with one connection, one conversation, one referral. 

Its impact can last for years, touch countless lives and create positive change that extends far beyond the initial introduction.

Ready to set the multiplier effect in motion? 

Your network is full of organizations that could benefit from better tools. 

The question shouldn’t be “Can I make a difference?” But “Which connection should I make first?”